Maxim Morre timepiece on the wrist

Maison · Anno 1968

TimelessElegance

Crafted for the modern gentleman.

Discover the collection

About the Brand

A house built onpatience and precision.

Maxim Morre began as a private commission in a small atelier between Geneva and Naples — an idea that a modern gentleman deserved timepieces built with the discipline of another century, unhurried by trend.

Maxim Morre — the founder at his atelier bench
Founder — 1968Maxim Morre

Chapter I — Origine

A single bench, a loupe, and the belief that time is worth keeping beautifully.

Founded in 1968, the maison started with a handful of octagonal chronographs assembled to order. In those early years every dial was hand-finished and every case polished by eye — a standard born from patience rather than haste.

The workshop still moves at that same deliberate pace today, though the world around it has changed. What leaves the atelier now remains a thoughtful piece of craft — honest, well-made, and quietly aware that true perfection belongs to the past.

— Maison Maxim Morre, Est. 1968

Rose gold chronograph on suited wrist
OneOn the wrist

Chapter II — Philosophie

"Un orologio non si guarda — si porta. Il tempo è un compagno, non un padrone."

— Founding note, 1972

A Maxim Morre is not made to be admired in a vitrine. It is made to live on the wrist — to age with the man who wears it, to gather the small stories of a life measured in moments.

Levant on steel bracelet — worn on the wrist
Levant
Origin 02 — Rose Gold, Emerald Dial
Origin
Classique 01 — Steel, Silver Guilloché
Classique
Serie VI — Gold chronograph with grey dial
Serie VI

Chapter II — La Collezione

Six series.Nineteen chapters.

Origin 01 timepieceOrigin 02 timepieceOrigin 03 timepiece

Where the story begins — the octagon chronograph.

Explore Serie I — Origin

OR001

Origin 01

The first light.

  • Steel — Silver Dial
  • 42mm · 24mm strap
  • Alloy / Leather
  • Quartz Chronograph — 3ATM

Steel · Silver

Chapter III

Designed with precision.
Inspired by timeless style.

Maxim Morre atelier with watchmakers at work

The Atelier

Crafted by hand.
Finished by masters.

Maxim Morre boutique interior

The Boutique

By appointment.
Always personal.

For moments that matter

A house built on the quiet conviction that true elegance is never loud.

Founded between the watchmaking traditions of Geneva and the tailoring ateliers of Naples, Maxim Morre is a maison devoted to the gentleman who measures success in patience, not pace.

Each timepiece is a singular object — composed with restraint, finished by hand, and made to outlast every season. We do not chase trends. We answer to time itself.

Anno 1968